Pay Per Click Management Service
Here’s Why You Should Choose Us:
• over 18 years of online marketing experience
• Google AdWords Certified
• Shopify Partners
• Free Account Review
Get To The Top Of Search Engines
When it comes to traffic, there is nothing that compares to free, organic traffic. Organic traffic is the traffic that comes directly from search engines such as, Google, Bing, Yahoo and others without having to pay every time someone clicks your ad, which is known as pay per click advertising. We provide services for both pay per click and organic search engine optimization. We recommend having both running at the same time. The end-goal is to get organic traffic that is long-term so you can gradually reduce your ad spend on pay per click. We offer Professional SEO Services, so schedule a free consultation today.
Organic Search Traffic Converts Better
Over the past 18 years we have noticed a big advantage of organic traffic, it converts far better than anything else. That’s why we also focus on organic rankings and our own site ranks very well. We can build your website search engine friendly so that it’s able to rank better from the start. Or we can rebuild your current website, optimize it and make it rank better and improve over time.
Since 1998, WDS has optimized thousands of websites, obtaining top rankings in Google search and other major search engines. Our SEO methods are strictly white hat, meaning they are 100% Google friendly.
Google Does Not Like Paid Links
Google has stated time and time again that they do not like paid links, this means it prefers links that are earned and not purchased. You earn links by having something on your website that is worth linking to. If your website only has content related to your business and about your business, then it is highly unlikely that anyone will link to it.
However, if your website has content that can be of use to the business, provide a free service, offers a free download, gives free advice on a subject that is related to your business in some way, then your website will begin to grow organically. This is how modern search engine optimization works. It’s no longer as simple as gaining thousands of links to your site, now the links have to be real.
We can help you create high-quality, seach engine friendly, interesting content that people want to bookmark, link to and share. We have a team of writers that can write on ay subject flawlessly. We then take this content and optimize it correctly for search engines and your website gradually grows in power over time.
How We Can Help Your Website Grow Organically
We find ways for your business to build and grow organically over time instead of by spamming the search engines. Your website doesn’t need a bunch of links, your website needs to be noticed and become an authority in your field or a destination. If you gain that foothold, then 95% of your traffic troubles are over. A link is nothing if it does not bring in something, such as a visitor, customer or sale.
Let us apply our time-tested, white hat, Search engine optimization methods to your website. We will develop a custom strategy just for your business model.
GOOGLE ADWORDS CAMPAIGN MANAGEMENT
Looking to get more leads with paid search advertising? Google AdWords is the premier platform for paid search advertising—allowing you to target your customers in the most relevant and specific way. Whether you’re looking to fine tune your existing AdWords campaign or you’re starting from scratch and need a complete campaign setup, the paid search specialists at Flion can help with every aspect of your Google AdWords campaign management.
Why Your Company Should Use Google AdWords
Google AdWords has the most sophisticated platform for paid search, strongly outperforming competitors like Bing Ads. AdWords allows advertisers to set a daily budget for each campaign and choose bids for each ad group and keyword. Campaign settings include features such as ad schedules, location settings, and mobile device settings. In addition, the AdWords Keyword Planner allows you to brainstorm and evaluate the strength of keywords for your campaigns.
Generating More Visits and Leads with Google AdWords
AdWords strives for relevancy and rewards advertisers for making their campaigns as useful to searchers as possible. AdWords assigns a Quality Score to each keyword in an account. Quality Score partly determines the cost per click for an ad in the top position on Google Search.
If you’re looking to improve the Quality Score for your AdWords campaigns, FLion | Pay Per Click Marketingcan help. By optimizing ad relevancy and landing page content to improve the click-through rate and online conversion rate, our PPC specialists can improve the Quality Score for your account—allowing you to drive the most qualified visits to your website.
It’s also important to note that AdWords favors advertisers who frequently adjust their account and experiment with the latest features AdWords offers, making PPC management an essential element of advertising on AdWords.
Why Hire FLion | Pay Per Click Marketingto Manage Your Google AdWords Campaigns?
FLion | Pay Per Click Marketinghas a team of dedicated PPC specialists with years of experience creating and optimizing campaigns in a wide range of industries for AdWords. Our PPC specialists have worked with campaigns in the following industries among others:
- Our PPC specialists work with an account manager to learn every aspect of a client’s business model to better manage the AdWords account, including:
- The client’s sales funnel
- The lead-to-sale ratio
- The visit-to-lead ratio
- Profit margins for each product and service sold
We use our understanding of the client’s sales funnel to set bids appropriately and achieve the optimal cost per lead. Our desire to make the client’s business our own combined with years of expert PPC management experience equals a cost-effective form of advertising with tremendous reach and potential.
Sign Up for Google AdWords Campaign Management
Google AdWords is a self-service platforms. You don’t need to hire a professional PPC company to set up and manage your PPC campaign. However, most small business owners lack the time, expertise, and tools required to maximize ROI.
Even if you don’t understand the complexity of AdWords, you should still have picked up on one thing from this page— FLion | Pay Per Click Marketingdoes. We specialize in all aspects of online marketing for small to medium sized businesses. Contact us today to get started with Google AdWords or to have us analyze your current campaign.
LOCAL SEO SERVICES
What is local SEO? Local SEO is the process of optimizing your website for geographically-related searches. Local SEO, or “local search engine optimization,” helps your company increase its online visibility, outrank its local competitors, increase organic traffic to your website, and earn your business more qualified leads.
Being found in local searches by your customers is vital for maximizing your online real estate. On a search page, there are many components for what a user sees (e.g. organic listings, pay-per-click results, and local listings). The local listings of searches often appear before the organic listings, leading to better click-through-rates for your company from potential customers.
Get More Business with Local SEO
A successful local SEO campaign is critical for any small business looking to drive leads and sales from neighboring customers. Think of local SEO like today’s phone book! While the calls you receive from newspaper ads and the yellow pages are dwindling (or non-existent), local SEO helps you generate more calls and online contact forms from your website
Does Your Business Need a Local SEO Strategy?
Search results are not as generic as they used to be. In an attempt to improve their algorithms and user experience, search engines are constantly modifying and fine-tuning how local results and businesses are displayed and ranked.
Search engines, like Google, are realizing that many users are looking for specific services and products in their area. In fact, Search Engine Land reports that nearly half of total Google search queries have local intent. So how does that impact your business? It means that potential customers are searching for your services within your service area and could find you if you boost your local SEO! With better local rankings, you’ll see more visits to your website and more leads for your company.
Our Local SEO Process
At Flion, we offer many services to help your business’s local search engine optimization campaign. These include:
COMPLETING A LOCAL COMPETITOR ANALYSIS
- Completing a market analysis of your service areas
- Finding local competitors currently outranking you on the web for your services
- Analyzing search terms, monthly search volumes, and more in your market
BUILDING & MONITORING LOCAL CITATIONS
- Auditing citations
- Creating new citations
- Discovering more local citation opportunities
- Managing and monitoring local listings
PUBLISHING LOCALIZED WEBSITE CONTENT
• Keyword research to find what and how your customers are searching for your services
• Publishing locally-targeted website content that improves your local search rankings and provides a seamless user experience
• Adding microdata to your website (Schema markup) to improve your local business listings, make local reviews more prominent on search result pages, and increase your local SEO
OPTIMIZING & MANAGING GOOGLE MY BUSINESS (GOOGLE+)
• Optimizing your company’s Google My Business page for your business address and phone number
• Claiming your Google Maps listing
• Optimizing your Google My Business page for backlinks
• Optimizing your business hours and services on Google My Business
TRACKING YOUR LOCAL SEO CAMPAIGN
• Monitoring your keyword rankings, organic traffic, calls, and leads
• Monitoring the keywords rankings of your competitors
• Monitoring your top-three local competitors’
• And more
TWEAKING YOUR LOCAL SEO CAMPAIGN
- Optimizing and pivoting your campaign for better performance over time
Why Hire a Local SEO Company?
If you’re like most business owners, you wear many hats. Between running the company, dealing with day-to-day issues, and still trying to make time for your family, there’s just not much free time left at the end of the day. However, as search engines update their local search ranking factors, it’s important you educate yourself so that you don’t fall behind the competition. We can help!
FLion | Pay Per Click Marketingis an award-winning online marketing company with great results for getting our clients more rankings, traffic, leads, and sales from the web. We aim to make every client a raving fan of our work, and we want you to be next. Read some of our client testimonials to see what our current clients think of us!
Our SEO campaign managers will use their expert knowledge, industry insight and range of tools to understand your company from a local business perspective, analyze the competitive landscape, capture accurate baseline information about the performance of your current marketing strategies, evaluate your website and local online presence, and formulate a strategy to increase your traffic and leads.
EMAIL MARKETING SERVICES
Staying in front of prospects and existing customers is a top priority for many business owners. When done right, email marketing campaigns are simple, efficient, cost-effective, and are read by relevant eyes. Email marketing services from FLion | Pay Per Click Marketingare a low-cost way to increase referrals, up-sells, leads, and booked jobs (sales)!
If you’ve found your way to this page, marketing automation has probably peaked your interest. You’ve heard this term being thrown around by fellow business owners, but what exactly is marketing automation and how can it improve your marketing efforts? Marketing automation is software designed to execute and automate marketing efforts in a highly segmented, efficient, and results-oriented way. It simplifies the process.
Need help with marketing automation? You’ve come to the right place. FLion | Pay Per Click Marketingis a one-stop shop for all your marketing automation needs. We will help you master marketing automation so you can run complex campaigns successfully and manage your time more efficiently. Our team’s content marketing experience spans multiple industries: B2B, and more.
Our Marketing Automation Services
We help companies with the following aspects of marketing automation:
- Platform selection, setup, and website integration
- Goal setting and strategy
- Email list acquisition (when applicable) and customer/prospect email list segmentation
- Content creation (copywriting) and sequencing
- Tracking and reporting
Whether you’re just getting started with marketing automation or looking for an affordable partner to help you take your existing campaigns to the next level, FLion | Pay Per Click Marketingcan help. We can handle a single aspect of your marketing automation or the entire process from soup to nuts.
Why Choose FLion | Pay Per Click Marketingfor Marketing Automation
Imagine the growth your company could achieve with better qualified leads. Marketing automation allows you to create and execute more effective digital campaigns throughout the sales cycle—resulting is more leads (and sales!). If you’re intrigued by marketing automation, but insure of where to start, FLion | Pay Per Click Marketingcan help. Our team will review your business needs and manage the implementation and campaign creation process so you can sit back and watch the leads come in.
Put the power of marketing automation to work to grow your business. Drop us a line today to learn more.
Email Marketing: A Cost-Effective Way to Grow Your Business
Opt-in email marketing campaigns are a highly effective way to grow your home services business. What does “opt-in” mean? It means sending your messages—whether they’re to existing customers, prospective customers, referral partners, or vendors—to people that have chosen to receive them.
This type of email marketing is the direct opposite of sending unsolicited messages to unsuspecting random prospects and opt-in messaging is far more effective.
You Run Your Business, We Manage Your Email Marketing Campaign
Most home service business owners simply don’t have the time, tools, or resources to create content and manage on-going email marketing campaigns in-house. Nevertheless, email marketing is almost guaranteed to increase your overall marketing performance, and it is a perfect way to complement and enhance other types of marketing strategies such as pay per click advertising, and SEO.
Flion provides turn-key, “do it for me” email marketing solutions for the home services industry, such as:
We handle it all—from creating a customized email template that matches your overall company brand to creating action-oriented copy and promoting your campaigns throughout the social media world. Our email marketing campaigns utilize:
- Custom, professionally designed email templates
- Remarkable conversion-oriented content
- Social media sharing features (Facebook, Twitter, etc.)
- Advanced tracking and analytics tools
- Website archiving features
Whether you need help formatting your email newsletter template, building an opt-in email list, creating compelling copy, or accurately tracking your email marketing results, FLion | Pay Per Click Marketingcan help!
What Companies Can Benefit from Email Marketing?
Although almost any type of business can benefit from opt-in email marketing campaigns, FLion | Pay Per Click Marketingspecializes in email marketing services for home service businesses such as bathroom remodelers, HVAC companies, kitchen remodelers, plumbers, roofing companies, and more. If you own a home service business with an existing customer base, opt-in email marketing campaigns are guaranteed to increase referrals, leads, and sales.
The FLION Difference
FLion | Pay Per Click Marketingis much more than an SEO or email marketing company—we truly see ourselves as an internet marketing partner to your business. We market your business as if it were our own—meaning we strive to truly understand your services, products, sales process, competitors, industry, and markets to effectively market your company on the web, all while tracking and measurably justifying your investment in our online marketing services.
Although we service all industries, we have extensive experience helping small to medium sized home services companies get more leads and sales from the web.